Social Learning Theory

adrianuni — Sun, 04 May 2008 00:02:32 +0000

Albert Bandura (1977) outlined two key elements of learning;

1. Experience

2. Expectations

Bandura (1977) states: “Learning would be exceedingly laborious, not to mention hazardous, if people had to rely solely on the effects of their own actions to inform them what to do. Fortunately, most human behavior is learned observationally through modeling: from observing others one forms an idea of how new behaviors are performed, and on later occasions this coded information serves as a guide for action.”

Social Learning Theory

adrianuni — Sat, 12 Apr 2008 04:58:50 +0000

The social learning theory of Bandura emphasizes the importance of observing and modeling the behaviors, attitudes, and emotional reactions of others. Bandura (1977) states: “Learning would be exceedingly laborious, not to mention hazardous, if people had to rely solely on the effects of their own actions to inform them what to do. Fortunately, most human behavior is learned observationally through modeling: from observing others one forms an idea of how new behaviors are performed, and on later occasions this coded information serves as a guide for action.” (p22). Social learning theory explains human behavior in terms of continuous reciprocal interaction between cognitive, behavioral, an environmental influences. The component processes underlying observational learning are:

(1) Attention, including modeled events (distinctiveness, affective valence, complexity, prevalence, functional value) and observer characteristics (sensory capacities, arousal level, perceptual set, past reinforcement),

(2) Retention, including symbolic coding, cognitive organization, symbolic rehearsal, motor rehearsal),

(3) Motor Reproduction, including physical capabilities, self-observation of reproduction, accuracy of feedback, and

(4) Motivation, including external, vicarious and self reinforcement.

e-learning design » Social Learning Theory

Social Learning Theory

Social Learning Theory